Publicity:
Publicity is the movement of information with the effect of increasing public awareness of a subject. The subjects of publicity include people, goods and services, organizations of all kinds, works of art or entertainment. Publicity is gaining public visibility or awareness of the product, service or your company via media.
Public relations:
Public relations are the practice of managing the spread of information between an individual or an organization and the public. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. This differentiates from advertising as a form of marketing communications.
Differences:
| Basis | Publicity | Public relation |
|---|---|---|
| Definition (www.oxforddictionaries.com) |
Notice or attention given to someone or something by the media | The state of the relationship between a company or other organization or a famous person and the public |
| Synonyms | Attention, fame, noise, clout and commercial | Image management, marketing, promotions, hype and propaganda |
| Antonyms | Suspicious, underhand, classification, crooked, disgrace | |
| Types | The types of publicity are:
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The types of public relation are:
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| History | Public relation has been around for almost 100 years. | |
| Word origin | It was originated in the Late 18th century: from French publicité. | It was originated in between 1800-10. |
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| Advantages/Benefits | Its advantages are:
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Its advantages are:
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| Disadvantages | Its disadvantages are:
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Its disadvantages are:
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